Achieving mor e with less C ommitment to le adership in sustainability is one of our core corpor ate v alues Maintaining a balanc e between economic suc c ess protection of the en vironment and social responsibility has been fundamental to our corpor ate culture for decades As sustainability le aders we aim to pioneer new solutions for sustainable development while continuing to shape our business responsibly and incre ase our economic suc c ess This ambition encompasses all of our compan y s activities along the entire v alue chain The ide a at the he art of our sustainability str ategy re ads A chieving more with less W e w ant to cre ate more v alue for our customers and consumers for the communities Our sustainability str ategy we oper ate in and for our compan y while at the same time reducing our en vironmental footprint T o ac complish this we need innov ations products and technologies that can enhanc e quality of life while using less input materials By doing so we will be contributing both to sustainable development and to our compan y s economic suc c ess Our goal for 2030 T riple our efficiency By the ye ar 2030 we w ant to triple the v alue we cre ate through our business oper ations in relation to our ecological footprint W e summarize this ambition of becoming three times more efficient as F actor 3 T ore ach this ambitious goal we will ha ve to improve ourefficiency by an a ver age of 5 to 6 perc ent e ach ye ar W e ha ve therefore set concrete 5ye ar targets from 2 0 1 1 to 2015 for our six focal are as These reflect the challenges of sustainable development as they relate t o o u r oper ations www henkelna com sustainability Our ambition is to become thr ee times mor e efcient by 2030 W e call this F actor 3 for short That means tripling the value we cr eate thr ough our business activities in r elation to the ecological footprint made by our pr oducts and services 6