T H E M I N I N G 201 9 ANN U AL R E P O R T 15 P ro v i n g t h at a sm al l t eam c an d o b i g t h i n g s an d refl ec t i v e o f M A C s d ee p eng ag e m ent i n t h e federal p o l i c y ec o sy st em 2 0 1 9 sa w M A C ag ai n at o r n ear t h e t o p o f l o b b y i n g ac t i v i t y b y i n h o u se ad v o c ac y o rg an i z at i o n s as t rac ke d t h ro u g h m o n t h l y repo rt i n g u n d er t h e federal L o b b y i n g A ct M A C s eng ag e m ent wi t h d ec i si o n m akers i n t h e 4 2 nd P arl i am ent was fo c u sed o n l eg i sl at i v e an d reg u l a t o ry c h an g es t o federal p ro jec t rev i ew s an d ap p ro v al s ra i l i ssues an d m arket ac c ess C an ad i an m i n i n g ab ro ad an d federal sup p o rt fo r m i n i n g i n n o v at i o n O f n o t e an d a n ew el em ent t h ro u g h o u t t h e 42 nd P arl i am ent was t h e c h an g i n g an d m o re ac t i v i st ro l e o f t h e n ew I n d epend ent Sen at e M A C sei z ed t h ese o p p o rt u n i t i es an d su c c essful l y i n fl u enc ed sev era l p i ec es l eg i sl at i o n l at e i n t h e l eg i s l at i v e p ro c ess g eneral l y n o t p o ssi b l e when d eal i n g wi t h t h e t rad i t i o n al ru b b er st am p Sen at e C o m m u n i c a ti n g th e I n d u s tr y s C h a l l e n g e s a n d Op p o r t u n i ti e s I n 2 0 1 9 M A C s c o m m u n i c at i o n s effo rt s h i g h l i g h t ed t h e sec t o r s c o m m i t m ent s t o sust ai n ab i l i t y o u r st ro n g rec o rd o f I n d i g eno u s p art i c i p at i o n an d t h e i n d u st ry s i n n o v at i o n effo rt s M A C al so u n d ersc o re d t h e i m p o rt an c e o f t h e i n d u st ry i n a l o w c arb o n ec o n o m y wh i c h wi l l ser v e t o i n c rease t h e d em an d fo r m i n era l s an d m et al s T S M an d t h e o n g o i n g ex p an si o n o f t h e p ro g ram c o n t i n u es t o b e an i m p o rt an t el em ent o f o u r c o m m u n i c at i o n s p u b l i c affai rs st rat eg y T h i s n arr at i v e al i g n s wi t h t h e g o v ernme n t s p ri o ri t i es an d serv es t o ad v an c e M A C s ad v o c ac y effo rt s N e w s l e tter s I n 2 0 1 9 M A C c o m p l et ed a rebr an d o f i t s n ew sl et t er t o h av e i t fo c u sed t o a g reat er d eg ree o n i n fo rm at i o n fro m Fa ct s Fi g u r es i t s fl ag sh i p an n u al p u b l i c at i o n an d rel ev an t t h em es i n c l u d i n g I n d i g eno u s c o l l ab o rat i o n t h e rel at i o n shi p b et we en m i n i n g an d a l o w c arb o n fu t u re H R i ssues i n m i n i n g an d t h e i m p o rt an c e o f respo n si b l e b u si n ess p rac t i c es ab ro ad N ew sl et t ers are n o w d esi g n ed t o c o m p l em ent M A C s p u b l i c fac i n g ad v ert i s i n g c am p ai g n 3 0 T h i n g s M A C c reat ed i t s 3 0 T h i n g s d o c u m ent whi c h fo c u ses o n 3 0 ev ery d ay t h i n g s ran g i n g fro m p u b l i c t ran spo rt at i o n t o sm art p h o n es t h a t requ i re m i n i n g t o fu n c t i o n T h i s d o c u m ent was sent i n h ard c o p y t o ev ery M em b er o f P arl i am ent an d Sen at o r an d was ac t i v el y p ro m o t ed o n M A C s so c i al m edi a c h an n el s se e m o re b el o w S o c i a l M e d i a T wi t t er H i g h l i g h t s 2 0 1 9 saw t h e fi rst ev er T we et C h at h o s t ed b y M A C i n r ec o g n i t i o n o f Wo rl d Wat er D ay whi c h p ro v ed suc c essful i n eng ag i n g m u l t i p l e ac c o u n t s o n t h e i m p o rt an c e o f effec t i v e wat er st ew ard shi p an d rai sed awareness o n t h e wor k b ei n g d o n e b y C an ad a s m i n i n g sec t o r i n t h i s spa c e L i n ked I n H i g h l i g h t s L o n g u sed as a l an d i n g spa c e fo r M A C s p u b l i c fac i n g ad s 2 0 1 9 saw t h e d ev el o p m ent o f a fo rm al L i n ke d I n p rese n c e b y M A C where o rg an i c c o n t ent i s n o w p o st ed reg u l arl y wi t h eng a g em ent ri s i n g st eadi l y m o n t h o v er m o n t h T a r g et ed Or g a n i c S o c i a l M ed i a Ca m p a i g n s 3 0 T h i n g s a n d Wo m e n s H i st o r y M o n t h M A C t o c o i n c i d e wi t h Wo m en s H i st o ry M o n t h p ro fi l ed c l o se t o 2 0 wome n i n C an ad a s m i n i n g sec t o r t o sho wc ase t h ei r o u t st an d i n g c o n t ri b u t i o n s i n t h e i n d u st ry T h ese so c i al m edi a sha reab l es used t h ro u g h o u t t h e m o n t h o f O c t o b er o n M A C s T wi t t er an d L i n ke d I n c h an n el s p erfo rm ed ex t rem el y we l l